3 Day China Workshop – Developing Your Plan

3 Day China Workshop (Developing Your Plan) dates:

3 Day Open Programme for Senior Executives & Investors in the Life Science, Biotech, Diagnostic, MedTech, & Pharma Market Place

This intensive 2+1 Day residential Workshop provides an overview of the benefits, opportunities, and the challenges of doing business in China. During the workshop the delegates have the opportunity for individual and group work with the assistance of the course leaders. The objective is for each delegate to leave the Workshop with a personalised Action Plan for their company.

The Workshop is delivered in two sessions; the first comprising of two days and a follow up session of one day with an interval between sessions of approximately 6-8 weeks.


The content includes:

  • Intercultural Communication: understanding the differences and the similarities in business practices, and decision making, in China
  • Strategy development: the importance of understanding the differences between the European markets and China and the impact of the fast-evolving regulatory reforms in China
  • The Regulatory environment: overcoming perceived hurdles, navigating the regulatory landscape not only from CFDA, but also other regulations imposed by central and regional authorities, taking advantage of recent regulatory changes and the opportunities created for European Companies
  • Price and Reimbursement: what prices are acceptable and how many could afford to pay
  • Clinical Trials: the opportunities provided by large populations and treatment naïve patients, overcoming challenges with the differences in treatment paradigms
  • Partnering: creating your own networks, leveraging your “associates” Guanxhi, doing road shows to understand the competitive landscape and market access, and conducting due diligence
  • Local Manufacturing or Sourcing in China
  • Process: Preparing your business so that you are ready for the challenges and can take advantage of the opportunities in China
  • Managing expectations: Success requires a long-term vision, stakeholder commitment and patience

The programme is designed for Senior Executives and Investors with businesses that:

  • Are actively/imminently considering partnering/co-development as well as commercial opportunities, e.g. out-licensing, regional/global clinical trials, engaging with and Chinese CRO/CDMO or commercial launch/distribution.
  • Have already engaged in commercial activities and would like to benchmark their approach and experience to date with experts with local knowledge and specialist know-how
  • Are in the early stage of implementing a “China” strategy and are frustrated at the lack of progress being made.

This Workshop is designed to help the delegates address the challenges and risks of doing business in China based on a proven approach and practical set of tools developed over many years by our trainers, while working in these industries.  The learning experience is highly interactive and places strong emphasis on practical outcomes. Delegates will gain additional benefit from the experience of other participants on the course.

Upon completion of the Workshop each delegate is given the opportunity to join a private social media group which is moderated by george james. In this way delegates can continue to share issues and solutions amongst the group knowing that a george james moderator is always on hand.

There are a minimum of 3 workshop facilitators

Programme Dates

The first residential workshop will take place on Wednesday 16th, Thursday 17th May & Monday 25th June 2018 at The Henley Business School, Greenlands Campus, Henley-on-Thames.

Further dates to be announced.

Number of participants: Although the programme agenda is fixed, the workshop is limited to a maximum of 9 people. This allows allow specific questions and situations to be addressed. In addition by limiting the number of delegates means that all those attending are able to participate fully and have time to express their opinions and share ideas.

Price Per Person for the 3 Day China Workshop (delivered in two session of two days and one day with an interval between sessions of approximately 6-8 weeks): £3,255.00 + 20% VAT (this is an all-inclusive price to include accommodation on the night of the 1st day, course dinner and breakfast on the morning of the 2nd day)

If you are interested in finding out more about this Workshop please contact either Andrew or Bjorn to arrange for a confidential discussion:

3 Day China Workshop (Developing Your Plan) dates: